Sofa Design Concept – Matrizia

matrizia_sofa-design-concept

Matrizia is innovative design concept where some ordinary objects like mattresses are used in totally different way. Matrizia is a mattress instead a sofa-sculpture, bringing together two leisure concepts, sleeping and sitting.

The whole idea was brought to life by Ron Arad totally by accident, as most great things ordinary do.


Kaleido – Infinite Candle Lights

Kaleido-light-kaleidoscope

Kaleido are kaleidoscope like one-way glass photophores which are projecting candle lights inside them to infinite reflections. This shimmering optical illusion designed by Arturo Erbsman Studio creates most astonishing visual effect that hits the very beginning and end of every second, showing us that infinity is something so close but


Kitchens Inspired – Elements (Earth, Wind, Ice, Fire)

elements-kitchen

Elements (Earth, Wind, Ice and Fire) are behind the idea of Caesarstone collaboration with world renowned designer Tom Dixon. Tom Dixon’s vision is wrapped around these basic elements surrounding us and includes four semi-professional kitchens. New conceptual kitchen design is in line with an experimental food concept.

Each kitchen





8 Things Every Startup Pitch Needs to Attract Investors

maximize accelerator

The world is crowded with startups and almost all of them searching for a financial infusion from outside investors. It takes much more than a great idea and an impeccable work ethic to separate yourself from the pack and attract serious investors. You will likely only get one shot at



The Under Cover Camper – A Tent Like No Other

Under-Cover-Camper

We all find it hard to leave our electronics at home in order to brave the great outdoors and go camping, but we still do it for the love of becoming one with nature, even if it’s just for a couple of days every year. Our phones go uncharged and